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The Bull & Bush

A gastropub and wine identity system built around a colourful low-poly bull symbol, flexible colour-bar treatments and business-card applications.

Gastropub Logo & Identity SystemFood & BeverageBangkok, Thailand
GastropubBrand IdentityLogo DesignCollateral
Brand Strategy
The Bull & Bush
Gastropub Logo & Identity System
GastropubBrand IdentityLogo DesignCollateral
From brief to result

A connected path from problem to practical outcome.

The project is shown as a sequence of decisions, creative development and practical outputs.

01

Challenge

The Bull & Bush needed a memorable gastropub identity that could stand out while remaining clean enough for practical collateral and signage use.

02

Approach

Zest created a bold geometric bull illustration and explored supporting colour-bar systems to build an identity that felt energetic and contemporary.

03

Solution

The final system included logo design, colour-bar variations and business card designs using both white and dark applications.

04

Outcome

The work gave the venue a distinctive brand mark and practical identity toolkit for hospitality collateral.

Evidence and practical value

Selected proof points from the work.

The project was designed to create a useful system, environment or communication outcome—not a single isolated visual.

01

The logo, colourbar studies and name card design.

02

The low-poly bull creates a memorable visual asset for a gastropub and wine brand.

Connected scope

The disciplines Zest brought together.

The scope is presented as one connected project system rather than a long service list.

01Logo design
02Low-poly bull illustration
03Colour-bar identity variations
04Business card design
05Light and dark collateral applications
Related services

The service areas behind this project.

These are the connected capabilities Zest brought together to shape and deliver the work.

Related work

See more selected case studies.

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